Shapewear has evolved far beyond its early reputation as restrictive or uncomfortable. Today’s designs focus on comfort, body confidence, and inclusivity—reflecting how modern consumers approach fashion. In 2025, the shapewear market is expected to continue its shift toward body-positive innovation, with brands emphasizing breathable materials, seamless technology, and versatility across body types.
Whether you’re dressing for a special occasion or just want smoother lines under everyday outfits, these trends highlight how far the industry has come. From see-through fabrics to smart compression and inclusive fits, shapewear is being redefined by technology, design, and user demand.
Let’s explore the five biggest shapewear trends of 2025, how they work, and what to look for when shopping for the perfect fit.
What Is Shapewear and Why It’s Evolving
Shapewear refers to undergarments designed to contour, smooth, or support the body, creating a polished look under clothing. Historically, these garments were associated with rigid compression and unrealistic beauty standards. However, in recent years, shapewear has become a tool for comfort and confidence rather than constraint.
New designs prioritize breathability, movement, and inclusivity. Brands now integrate advanced fabrics like nylon-elastane blends and use laser-cut technology for seamless edges. With options ranging from high-waist shorts to thong shapewear and plus-size styles, shapewear now fits into daily wardrobes—not just formal wear.
Step-by-Step Guide: How to Choose the Right Shapewear for You
- Identify Your Purpose
- Decide if you want light smoothing for daily wear or firm control for events. This helps narrow down the right type of shapewear.
- Consider the Outfit
- Different garments call for different shapewear. For example, thong shapewear works best under tight dresses, while high-waisted shorts are ideal for structured outfits.
- Check the Fabric and Breathability
- Look for lightweight, moisture-wicking materials. Many 2025 collections feature see-through mesh panels for ventilation without losing support.
- Select the Right Size
- Don’t size down—modern shapewear is engineered to fit true to size while providing support. Choosing too small can lead to discomfort and visible lines.
- Test Comfort and Mobility
- Try moving, sitting, and bending in the shapewear. Good-quality designs, like those from Spanx or Emamaco, allow flexibility without rolling or pinching.
Costs, Trade-Offs, and Accessibility
Shapewear prices vary widely depending on the brand, material, and compression level. Entry-level pieces start around $30, while premium or tech-enhanced shapewear can reach $120 or more.
- Affordable Options: Brands like Understatement and Franka offer accessible see-through shapewear with modern cuts.
- Mid-Range Choices: Spanx Underwear and Emamaco balance style and functionality, ideal for both casual and formal wear.
- Luxury Picks: High-end shapewear may include bonded seams, smart cooling fabrics, and sustainability certifications.
Trade-offs include price versus durability, or lightweight comfort versus maximum shaping power. Consumers are increasingly prioritizing sustainable fabrics and inclusive sizing, which may add to cost but enhance long-term value.
Top 5 Shapewear Trends to Watch in 2025
1. See-Through Shapewear by Emamaco & Understatement
Transparent mesh shapewear is one of this year’s defining trends. Pieces from Emamaco’s See Through Collection and Understatement’s lightweight shapewear line combine sculpting with breathability, making them ideal for layering or wearing under sheer outfits. These designs feature supportive panels that subtly contour without full opacity—creating a “second-skin” effect that’s modern, minimal, and comfortable.
2. Thong Shapewear for Seamless Lines
Thong shapewear eliminates visible panty lines while maintaining firm support around the waist and lower abdomen. Brands like Spanx and Franka have introduced thongs with adjustable compression and ultra-thin fabrics that stay invisible under even the tightest dresses. They’re especially popular for event wear and daily styling where smooth silhouettes matter.
3. Plus-Size and Curvy-Inclusive Designs
Inclusivity continues to lead the conversation in 2025. The newest plus-size shapewear collections feature extended size ranges and adaptive fits that enhance comfort without excessive compression. Brands like Emamaco and Spanx now design shapewear with wider waistbands, reinforced stitching, and body-contouring zones specifically for curvier silhouettes—empowering all body types to feel supported.
4. Smart Sculpting and Zoned Compression
Advancements in textile technology are enabling “zoned compression”—areas of targeted shaping combined with flexible zones for natural movement. Shapewear such as the Emamaco Understatement Franka Series uses varying knit densities to provide lift and contour where it’s needed most while remaining breathable. This design approach creates a smoother finish without restricting mobility.
5. Sustainable Shapewear and Eco Materials
Consumers are increasingly choosing brands that prioritize sustainable fabrics like recycled nylon, bamboo viscose, and biodegradable elastane. Eco-conscious shapewear brands have emerged in 2025 with packaging-free delivery and carbon-neutral manufacturing. While eco materials can cost slightly more, they represent a growing trend toward ethical, long-lasting fashion essentials.
Expert Insights & Data
According to Grand View Research (2025), the global shapewear market is projected to reach $5.6 billion by 2027, driven by rising consumer demand for comfort, inclusivity, and sustainability. Textile innovation reports (2024) show that breathable mesh materials now make up over 40% of new shapewear product launches.
Fashion expert Dr. Lisa Grant from the London College of Fashion notes, “Shapewear has shifted from concealment to confidence. The best designs now focus on comfort, flexibility, and real-world use—reflecting modern beauty standards.”
These trends suggest that shapewear is no longer just about shaping; it’s about celebrating body diversity while maintaining functionality.
FAQ
1. Can I wear shapewear every day?
Yes, as long as it’s lightweight and breathable. Choose daily-use options made from mesh or stretch-knit materials.
2. What’s the difference between compression levels?
Light compression smooths, while firm compression sculpts. Choose based on your comfort and outfit type.
3. Is shapewear safe for plus-size individuals?
Yes, inclusive brands design shapewear for all body types with proper elasticity and reinforced seams.
4. How do I care for shapewear?
Hand wash with mild detergent and air dry. Avoid high heat or wringing, as it can damage elastic fibers.
5. Which brands are leading the 2025 shapewear market?
Top-rated names include Spanx, Emamaco, Understatement, Franka, and several eco-conscious newcomers.
6. Does shapewear replace good posture or exercise?
No. Shapewear supports and smooths the body’s silhouette but should complement a healthy lifestyle—not replace it.
Modern shapewear celebrates movement, comfort, and individuality. With options for every body type and budget, the 2025 trends emphasize breathable materials, innovative compression, and inclusive designs. Whether you prefer minimalist see-through styles or sculpting thongs, the new generation of shapewear blends fashion with function—helping you look and feel your best every day.
Disclaimer: This article is for informational purposes only and is not medical, financial, or legal advice.
References:
- Grand View Research – Shapewear Market Trends & Forecast, 2025 (https://www.grandviewresearch.com)
- Textile Insight – Breathable Fabric Innovations in Apparel, 2024 (https://www.textileinsight.com)
- Vogue Business – Inclusive Fashion and the Rise of Modern Shapewear, 2025 (https://www.voguebusiness.com)
- London College of Fashion – Expert Commentary on Bodywear Trends, 2024 (https://www.arts.ac.uk)
- Forbes – Sustainable Fashion Outlook, 2025 (https://www.forbes.com)
